Blogs

B is for business and the basic set of stories that transform your personal story elements into ones relevant to your audience of clients, colleagues or community.

If you’ve built your story as suggested in “A is for Accept” then you’ll now have a collection of experiences, accomplishments and lessons to help you take the next step.

You can now intentionally create the perception that leads to a positive result. Select and craft the stories that you should have at the ready in your business storytelling tool kit!

Presenters at WE FOR SHE Kelowna

On April 13, I joined some of the biggest names in gender diversity to speak to over 300 high school students from across SD23, including Catalyst Canada and the Minerva Foundation. So how did we all end up there?

From one student, Caitlin Kingsmill, who attended the 2016 WE FOR SHE event in Vancouver and wanted to share its inspirational message with other students back home.

As an entrepreneur, you’re at the front line of business. You have to make good decisions, be confident in your abilities and anticipate change. Business ownership is a mental game – do you possess the right mindset to succeed?
Entrepreneurs are recognized for their skill sets and have long been studied for their adaptability and risk-taking. The entrepreneurial mindset is a sought-after set of traits.

This is our first stop in the 3-part ABC starter to the use of "Story" in business

I’d like you to accept that stories work on all levels and that they help you ‘sell as you tell’. Whether the message you are working to get across is about influence, personal persuasion, selling a physical product, your service or an idea-stories help.

You know from your own human experience that the attention we set aside for stories is embedded in our DNA. We learn about the world from early childhood and as we grow we find ourselves choosing from candidates to commercial brands, based on the story!

Facebook, Twitter, Snapchat, Instagram, Skype, LinkedIn, Google+, Reddit, Yelp … and the list goes on.
Have we forgotten how to have a real conversation? We are so ‘connected’, we are disconnected.

I understand that technology is a part of our lives but there are way too many people who ‘live’ in front of their monitors and phones with low or no live interaction. Is this you?

I just wonder if our relationships would benefit from hearing each other’s voices, meeting face to face and actually being present every now and again?

We have all listened in on other people’s conversations at one point in time. You could be sitting alone and you can’t help but hear the conversation that is going on at the other table. It could make for interesting entertainment if you are alone especially if you have to cover a smile or stifle a laugh because it tickled your funny bone. But what is your opinion when you hear out right damaging insults and rants about a person, or company? I bet you feel awkward and uncomfortable. Only to add to your misery would be if you know the person, company or situation.

One of the major reasons businesses fail is their inability to anticipate and adapt to change. As the head of your organization, you set the tone for your business so a commitment to knowledge and learning will help you gain a competitive edge.

Here are 5 ways you can stay motivated and informed so you can be the best asset for your business:

Mentoring is the key to unlocking hidden potential. We know that Mentoring is not just a North American phenomenon. Globally, organizations are recognizing mentoring as crucial to women’s growth and success.

This is even more the case in developing countries. In India, while the number of women employees is around 29 percent in the workforce at junior levels, it drops to about 9 percent at senior levels. So, what can change such situations? Just one word – Mentoring!