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In this last of our 3-part series on stories, let’s go ‘live.’ Effective business stories should be memorable and repeatable. How else to know than to test them out loud and with an audience?

Stand and deliver to an audience in person or craft your stories for online platforms. Know that practice lends consistency to your message and connection to your audience.

To be right and ready, stories should be told. Practice builds your confidence.

You’ve got two practice modes:

1. Private

Read your notes out loud. Get feedback if you can from a reliable listener.

“The major assignment is due on Monday, and, I won’t lie, it requires a lot of work.” Wide open eyes, deep silence, I could already hear my students’ heartbeats accelerate.

Facebook currently has 1.95 billion active users, including 1.28 billion daily users, and 1.15 billion on mobile devices. The platform represents an advertiser’s dream: highly trafficked and highly accessible, with a highly devoted user base. Gone are the days of casting your advertising net into the vast ocean of uninterested masses and pulling in your few prized targets. With Facebook Advertising, you get:

• A custom ad
• A highly targeted and specific audience
• An opportunity to state the desired outcome of your campaign
• Real-time ad performance tracking
• Comprehensive budget breakdowns

Entrepreneurship can be taxing on our body and mind.

Whether you are a start-up entrepreneur or a seasoned pro , we are juggling multiple priorities daily, which leaves most high-performers with depleting energy levels.

Lack of energy is not just about being exhausted physically. It may also translate to mental lack of energy which may look like boredom, feeling irritated with little things, snapping at people unnecessarily and in some cases even as anger.

Do you know how lack of energy affects your body and mind? Start observing yourself and examine your triggers and reactions.

That’s a great first step. But you need energy boosters as well.

Your loan application has been denied – now what? Should you give up on your entrepreneurial dream or re-assess your strategy?

As a Business Advisor, I’ve seen hundreds of loan applications. They can be denied for a variety of reasons, but there are some common mistakes applicants make. So if you’ve been denied a business loan, ask yourself these 5 questions:

B is for business and the basic set of stories that transform your personal story elements into ones relevant to your audience of clients, colleagues or community.

If you’ve built your story as suggested in “A is for Accept” then you’ll now have a collection of experiences, accomplishments and lessons to help you take the next step.

You can now intentionally create the perception that leads to a positive result. Select and craft the stories that you should have at the ready in your business storytelling tool kit!